Prooflytics Blog
Field notes from performance marketing
How marketers actually diagnose, decide, and ship — without the dashboard fatigue. Frameworks for attribution, creative, and platform mechanics.
Strategy•Prooflytics vs AgencyAnalytics: Reporting Tool vs Intelligence Platform
AgencyAnalytics ships beautiful client reports. Prooflytics tells you what to do before the client asks. Here is when each is the right choice for a performance marketing agency.
8 min read
Strategy•Prooflytics vs Supermetrics: The Marketing Intelligence Alternative
Supermetrics moves data. Prooflytics explains it, surfaces competitor moves, and recommends the next action — all without the billing surprises.
8 min read
Strategy•Prooflytics vs Funnel.io: A Cheaper Alternative with AI Insights
After Funnel.io closed its free plan and raised Starter to $400/month, agencies are leaving in waves. Here is when Prooflytics is the right replacement — and when it is not.
8 min read
Strategy•Prooflytics vs Windsor.ai: Cheap Data Pipe vs Operational Intelligence
Windsor.ai is the cheapest serious ETL on the market — $19/month for 325+ connectors. Prooflytics adds the diagnostic and recommendation layer Windsor never had.
8 min read
Strategy•Prooflytics vs SegmentStream: Mid-Market Intelligence vs Enterprise Attribution
SegmentStream is a strategic partnership for enterprises spending $50k+/month on ads. Prooflytics is the mid-market alternative — accessible, transparent, decision-first.
8 min read
Strategy•Prooflytics vs HubSpot Marketing Hub: Different Tools, Different Jobs
HubSpot Marketing Hub runs your CRM, email, and content. Prooflytics runs your paid acquisition intelligence. Here is why most B2B teams need both — and how they fit together.
8 min read
Strategy•Prooflytics vs Dataslayer: Cheapest Reporting vs Operational Intelligence
Dataslayer is the cheapest serious PPC reporting tool — $35/month with all destinations included. Prooflytics is the layer above: diagnosis, recommendations, competitor intel.
8 min read
Strategy•Prooflytics vs Plurio: Recommendation Agent vs Autonomous Execution
Plurio runs your performance marketing autonomously — pauses ads, shifts budgets, optimises bids without asking. Prooflytics gives you the same intelligence with a human in the loop.
8 min read
Strategy•Prooflytics vs Adverity: Mid-Market Intelligence vs Enterprise Data Ops
Adverity is enterprise data operations — $30k+/year minimum, two-month implementation, requires a data engineer. Prooflytics is intelligence without the enterprise complexity and price tag.
9 min read