How to connect Google Ads

Steps

1. Open Settings → Data sources.
2. Find Google Ads in the catalog and click connect.
3. Sign in with the Google account that has access to your Google Ads account, and approve read access.
4. Choose which ad account (or accounts) to sync.

What syncs

Daily performance for your search and display campaigns — spend, impressions, clicks, conversions and the derived metrics. Combined with Meta and GA4, this is what gives the analysis a cross-channel view instead of a per-platform one.

Troubleshooting

• No accounts to pick. The Google account you signed in with is not linked to the Google Ads account you expected — this is common when an agency or a colleague set up the advertising. Sign in with a Google account that has at least read access in Google Ads, or have the account owner grant your Google account access first.
• Working through a manager (MCC) account? Connect with a sign-in that can reach the client account you want to sync.
• The source shows as needing attention. Reconnect from Settings → Data sources — the same short flow, and your history in Prooflytics is kept.
• Each ad account counts as one data source against your plan's allowance. See What counts as a data source.