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Shopify

Available·E-commerce·API Key

Connect your Shopify store to pull order volume, revenue, conversion rate, and customer acquisition data into Prooflytics. For DTC and e-commerce brands, this closes the loop between ad spend and actual Shopify revenue — not just clicks.

What you'll get

  • Revenue and order volume by traffic source and UTM campaign
  • Conversion rate from session to purchase by channel
  • Average order value and repeat purchase rate trends
  • New vs returning customer split by acquisition channel
  • Product-level revenue linked to campaign performance

What we'll access

  • Read your orders, products, and customer data (aggregated)
  • Read analytics and traffic source data
  • Read discount usage and cart abandonment stats

How long

~45 sec · OAuth via Shopify Admin · No engineering needed

You can disconnect anytime from Settings — your historical analysis stays for reference.

Ready to connect Shopify?

~45 sec · OAuth via Shopify Admin · No engineering needed

Frequently asked

Does Shopify capture UTM parameters on orders?

Yes — Shopify stores the landing site and UTM data on each session. Prooflytics reads this to attribute orders to campaigns. For best accuracy, ensure your ads pass UTM parameters to your store URLs.

Which Shopify plans support API access?

All Shopify plans (Basic and above) include API access. Shopify Starter does not. The Analytics API requires Shopify plan or above for granular traffic data.

Is this different from the Shopify Pixel app?

Yes — this connector pulls server-side order and analytics data via API. It complements your Prooflytics Pixel (which captures first-party attribution) for full-funnel visibility.

Need help? Email us — we reply within one business day.

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