Back to integrations

Google Ads

Beta·Ad networks·OAuth

Connect Google Ads to Prooflytics for daily AI briefings that surface wasted spend, budget gaps, and conversion drop-offs across all campaigns and ad groups. Combine with Meta Ads and GA4 for full cross-channel attribution — no spreadsheets, no manual report building.

Beta integration. Limited platform access while google_adsfinalises our app review. You may see partial data until ~end of quarter. We'll email you when it's fully ready.

What you'll get

  • • Daily metrics across all campaigns and ad groups
  • • Search-term insights — surface wasted spend automatically
  • • Cross-channel attribution when combined with Meta + GA4
  • • Wasted-budget alerts with plain-language explanation
  • • Campaign anomaly detection — flagged before you check Ads Manager

What we'll access

  • • Read your Google Ads accounts and customers
  • • Read campaigns, ad groups, ads, keywords
  • • Read reports and metrics

How long

~30 sec · OAuth · Beta access

Ready to connect Google Ads?

~30 sec · OAuth · Beta access

Frequently asked

Why is this in Beta?

Google Ads basic API access requires platform-level approval that we're finalising. Some accounts may see partial data until ~end of quarter.

Do I need a Manager (MCC) account?

No. We work with both individual ad accounts and Manager accounts — pick whichever you sign in with.

Which Google Ads metrics does Prooflytics pull?

We pull spend, impressions, clicks, CTR, CPC, conversions, conversion rate, and ROAS at campaign, ad group, and keyword level. Search-term reports are also included so you can spot irrelevant queries burning budget.

How does the Google Ads integration work with Meta Ads?

Once both are connected, your daily briefing compares cross-channel performance automatically — ROAS, CPA, and spend allocation across Meta and Google in one view. This is where most teams discover where to reallocate budget.

Can I disconnect later?

Yes. One click from Settings → Data Sources removes auth tokens. Your historical analysis stays for reference unless you also choose "Delete all data".

Need help? Email us — we reply within one business day.